Starfisch Design was established in 1998 by Sandra Erdtmann. She began her design career after graduating with a BFA in Graphic Design from The University of Illinois, Champaign-Urbana. She packed up all her belongings into an 18-foot U-haul and trekked across the country to San Francisco, where it all began. Through hard work and dedication, she has managed to grow the business into a thriving design studio focused on one client at a time. Her strong ability to balance innovative ideas with her thorough knowledge of marketing, has led Starfisch Design to be a successful company focusing on each clients' individual needs.

Starfisch Design was relocated in 2003 to the beautiful island of Alameda, in the San Francisco Bay.